Explore new ways to drive your best ROI with the first Google Marketing Platform Drop. – blog.google

Explore new ways to drive your best ROI with the first Google Marketing Platform Drop. – blog.google

Google Marketing Platform
Glenn Thrope
Product Director, Display & Video 360
Oct 22, 2026
Google Marketing Platform Drops, a new monthly series, delivers our latest news to help you get your best ROI across the full customer journey. We’ll cover everything from building awareness via Vertical Video Unification and driving performance with Search Ads 360 to taking customers from CTV to the checkout cart.
Check out the first updates.
Discover more below.

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