IIM Nagpur
05
9 Months
23rd November 2025
Closed
Sundays, 10:00 am to 1:00 pm
The current era of unprecedented environmental dynamism of the hyper-connected world drives transformational change. These ramifications of hyper connectivity are causing power shifts in the global business landscape, making it necessary for emerging managers to develop their capabilities and manage uncertainties in the organization. Learn from the top-ranked institute, IIM Nagpur 9-months PG Certificate Programme in Digital Strategy and Marketing Analytics, curated for working executives aspiring to develop their digital strategy and marketing analytics skills. The Programme helps them transform into passionate advocates and leaders who stimulate innovation in leading-edge organizations. This interdisciplinary programme equips working executives with contemporary strategic marketing competencies and thought. It aims to develop competencies among managers by enhancing their existing industry know-how; making them future-ready. This programme adopts multiple pedagogical methods. This course will aim at developing such competencies among managers, by building on their existing industry know-how, in making them future ready for the industries of today and tomorrow.
Eligibility & Selection
Designed for working professionals qualifying the below criteria:
Note: IIM Nagpur or Jaro Education do not guarantee or promise you a job or advancement in your existing position. Career Services is simply provided as a service to help you manage your career in a proactive manner. Jaro Education provides the Career Services described here. IIM Nagpur is not involved in any way with the Career Services described above and offer no commitments.
Established in 2015, the Indian Institute of Management Nagpur (IIMN) aspires to be a leading management institution that shapes management systems, policy and governance through high-quality education, research and industry engagement. Propelled by the pursuit of engaged scholarship, the Institute aims to create value-driven leaders and global managers with strong conceptual foundations and
analytical approach, which helps them excel in diverse spheres – be it management, business, policy making, and public administration, to name a few.
IIM Nagpur’s aim is to address the needs of a modern India; connecting aspirations and realities to attain benchmarks that are respected internationally. Our motto, सत्यं च स्वाध्यायप्रवचने च, that is, an inspired journey towards truth through individual reflection and collective discourse, propels our quest to bridge the gap between abstract knowledge and practice.
IIM Nagpur seeks to distinguish itself as an institution that promotes constant industry engagement of a ‘problem-solving’ nature. Executive Education, therefore, is an important thrust area for the Institute. With an array of programmes designed by a faculty body with a stellar record of research, teaching, and industry engagement, the Executive Education programme at IIM Nagpur equips managers and executives with the capabilities to perform effectively in their current roles, and take up greater challenges through various stages of their careers.
*Conducted course-wise, subject to faculty’s discretion and availability.
Eligibility of Applicant
Application Submission
Screening & Shortlisting
Admission & Fee Payment
Book your Seat
higher employee retention rate
increase in employee productivity
higher incomes per employee
businesses achieved measurable growth
1. Fundamentals of Marketing
2. Digital Marketing Tools and Techniques – 1
[Digital Marketing Fundamentals & Search Engine Optimisation]
3. Marketing Analytics – 1
4. Omni-Channel Marketing
1. Marketing Research
2. Pricing Analytics
3. Digital Marketing Tools and Techniques – 2 (Search Engine Marketing, Web Analytics)
4. Brand Management
5. Marketing Analytics – 2
Note: The above is an indicative list of course topics and may be revised at the discretion of IIM Nagpur.
1. Qualitative Consumer Insights and Analytics
2. Digital Marketing Tools & Techniques – 3
[Social Media Marketing]
3. Services Marketing
4. Marketing Technology (MarTech)
Note: The above is an indicative list of course topics and may be revised at the discretion of IIM Nagpur.
1. Consumer Behaviour
2. Digital Marketing Tools and Techniques – 4
[Performance Marketing]
3. Marketing Automation and Gen AI
4. Strategic Marketing
5. Evaluating Marketing Campaigns: Metrics and ROI
Note: The above is an indicative list of course topics and may be revised at the discretion of IIM Nagpur.
1. Innovative Promotional Strategies
2. Digital Marketing Tools and Techniques – 5
[Advance Digital Marketing]
3. Dissertation presentations and concluding the course
Note: The above is an indicative list of course topics and may be revised at the discretion of IIM Nagpur.
Application Fee
Total Fee (inclusive of the campus module)
Instalment I
Instalment II
Instalment III
IIM Nagpur offers a “Post Graduate Certificate Programme in Digital Strategy and Marketing Analytics” for those who successfully complete the programme and fulfil all the requirements prescribed.
Business Development Manager Talent Corner HR Services Pvt. Ltd.
I recently joined the Digital Marketing and Strategic Analytics programme at IIM Nagpur, and my experience so far has been excellent. The Jaro Education team has been proactive and supportive—from the admission process to resolving queries and ensuring I had all the information I needed. Their guidance made the transition into the programme smooth and stress-free. I highly recommend both the course and the Jaro platform to professionals seeking career advancement. Thank you to the entire Jaro team for your dedication and for playing a key role in this important phase of my professional journey.
Assistant Trade Marketing Manager Omni Astra Pvt. Ltd
My journey from being a student at IIM Nagpur to becoming an IIMN alumnus is now complete. The next chapter is about implementing this year-long learning and contributing meaningfully to the professional world.
Marketing Manager Mapei India
It’s a feeling beyond words to be called an IIM Nagpur alumnus—humbled and proud simultaneously.
Faculty member in the Marketing Area
IIM Nagpur
Programme Director, DMA 005
For Yash, an IT professional, the campus immersion experience in IIM Visakhapatnam’s Executive Post Graduate Certificate Programme in General Management was a game-changer. From peer-to-peer learning to networking with industry professionals, the program offered valuable insights beyond the classroom.
A graduate of the Executive Certificate Programme in Advanced Project Management and Analytics at IIM Mumbai. This programme equips you to excel in today’s dynamic business landscape through industry-led learning, expert interactions, and a 3-day campus immersion. Elevate your career with an IIM Mumbai certification and exclusive Executive Alumni status.
Just like Jigar Shah, you can elevate your career with the Post Graduate Certificate Programme in General Management from IIM Nagpur through Jaro Education. This flexible programme is designed for working professionals, offering the tools you need to tackle today’s business challenges.
A dedicated professional sharing her journey and insights from the Executive Post Graduate Certificate Program in General Management at IIM Visakhapatnam. Discover how this course has empowered her to tackle the challenges of today’s dynamic business landscape.
Maruthi Baranitharan S B enroled in the Post Graduation Certificate course in Financial Management to get an opportunity to learn at IIM Tiruchirappalli. The course helped him gain industry insights from experts and grow his career!
Unlock your potential with the Online MBA Degree Programme from Symbiosis School for Online and Digital Learning! Join Dr. Monesh Bhandari as he shares his transformative journey in this program, tailored for aspiring leaders ready to excel in todays dynamic business landscape. Enhance your strategic intelligence, choose from diverse specializations, and learn from industry experts to stand out in the global job market.
A Project Manager at Carbon Clean, as he shares his experience with the Executive Certificate Programme in Advanced Project Management and Analytics at IIM Mumbai. This program prepares you for success with live expert interactions and hands-on immersion, giving you the skills to tackle real-world challenges.
Suman Pasumarthy, a graduate of IIM Visakhapatnam’s Executive Post Graduate Certificate Programme in General Management, shares how the program broadened his understanding of supply chain management, entrepreneurship, and more—equipping him with cross-functional skills for today’s dynamic business world.
For Yash, an IT professional, the campus immersion experience in IIM Visakhapatnam’s Executive Post Graduate Certificate Programme in General Management was a game-changer. From peer-to-peer learning to networking with industry professionals, the program offered valuable insights beyond the classroom.
A graduate of the Executive Certificate Programme in Advanced Project Management and Analytics at IIM Mumbai. This programme equips you to excel in today’s dynamic business landscape through industry-led learning, expert interactions, and a 3-day campus immersion. Elevate your career with an IIM Mumbai certification and exclusive Executive Alumni status.
Just like Jigar Shah, you can elevate your career with the Post Graduate Certificate Programme in General Management from IIM Nagpur through Jaro Education. This flexible programme is designed for working professionals, offering the tools you need to tackle today’s business challenges.
A dedicated professional sharing her journey and insights from the Executive Post Graduate Certificate Program in General Management at IIM Visakhapatnam. Discover how this course has empowered her to tackle the challenges of today’s dynamic business landscape.
Maruthi Baranitharan S B enroled in the Post Graduation Certificate course in Financial Management to get an opportunity to learn at IIM Tiruchirappalli. The course helped him gain industry insights from experts and grow his career!
Unlock your potential with the Online MBA Degree Programme from Symbiosis School for Online and Digital Learning! Join Dr. Monesh Bhandari as he shares his transformative journey in this program, tailored for aspiring leaders ready to excel in todays dynamic business landscape. Enhance your strategic intelligence, choose from diverse specializations, and learn from industry experts to stand out in the global job market.
A Project Manager at Carbon Clean, as he shares his experience with the Executive Certificate Programme in Advanced Project Management and Analytics at IIM Mumbai. This program prepares you for success with live expert interactions and hands-on immersion, giving you the skills to tackle real-world challenges.
Suman Pasumarthy, a graduate of IIM Visakhapatnam’s Executive Post Graduate Certificate Programme in General Management, shares how the program broadened his understanding of supply chain management, entrepreneurship, and more—equipping him with cross-functional skills for today’s dynamic business world.
For Yash, an IT professional, the campus immersion experience in IIM Visakhapatnam’s Executive Post Graduate Certificate Programme in General Management was a game-changer. From peer-to-peer learning to networking with industry professionals, the program offered valuable insights beyond the classroom.
Unsure about which course to choose? We understand—selecting the right programme can feel overwhelming. That’s why our intuitive Course Finder is here to help you discover the perfect match based on your skills, goals, and interests. Let us guide you toward your next career milestone with confidence.
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All students will receive a Post Graduate Certification in Digital Strategy and Marketing Analytics from IIM Nagpur on completion of the programme requirements.
No, this programme covers the full spectrum of marketing, including strategic marketing, brand management, marketing analytics, and more. Digital marketing is just one of the many components integrated into the curriculum.
Markstrat is a globally recognized marketing strategy simulation tool used by top business schools and corporations. It offers a hands-on learning experience where participants make strategic marketing and business decisions in a simulated, competitive environment—bridging theoretical concepts with real-world application.
Chamber Consulting at IIM Nagpur consists of weekly one-on-one or small group coaching sessions with faculty members. These sessions offer personalized mentorship, helping participants refine their strategic thinking, address practical challenges, and apply course concepts to real-world scenarios.
While the primary focus is on marketing strategy and analytics, the programme may include relevant applications of AI tools in marketing where appropriate.
