TikTok is pushing agencies for more ad dollars despite its uncertain future—what marketers need to know – Ad Age

TikTok is pushing agencies for more ad dollars despite its uncertain future—what marketers need to know – Ad Age

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Ad Age spotlights the behind‑the‑scenes pros powering 9 Super Bowl campaigns, from VFX and puppetry to business affairs and engineering, showing how ads make it from concept to the big screen.

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