Google Introduces 3 New Features for Responsive Display Ads – Search Engine Journal

This webinar uses Conductor's research to help you prioritize marketing data and AI visibility measurement fixes.This rundown shows how to test briefs, audits, or rank reporting with a four-layer system built on your own data.Where search leaders are putting 2027 budget, plus the AI visibility scorecard that replaces session reporting.This rundown shows how to test briefs, audits, or rank reporting with a four-layer system built on your own data.Ask the SEJ experts you already read what AI, agents, and algorithm changes mean for your traffic. Private, human to human. $97/mo.Webinar: 9 AI Workflows For Better Content. Nov 18, 2 PM ET.Google is rolling out three new features for responsive display ads that are designed to improve functionality and reporting capabilities.Video assets can now be incorporated into responsive display ads. This enhanced functionality also comes an expanded reach to new inventory.With video assets, advertisers can select up to 5 videos from their YouTube channel to display in a responsive display ad.Responsive display ads with video assets retain the same capability to scale ad creation, testing, and optimization.A new combinations report provides insights into the performance of different creative asset combinations.This new report shows the top performing asset combinations that are being generated in your responsive display ads.There are separate sections dedicated to combinations based on images, text, dynamic feeds, and videos.To access the combinations report in Google Ads, click “View Ad Details” in the Ads Table, then select the “Combinations” tabThe new ad strength scorecard will measure how well your responsive display ads are set up before they go live.Google Ads will check for the optimal number of unique headlines, images, and descriptions.Further recommendations are providing by clicking through the “Next steps” highlighted in the scorecard. Follow on YouTube. Matt G. Southern is the Senior News Writer at Search Engine Journal, where he’s covered Google, SEO, … The AI Search & SEO News That Matters Breaking news and insights to help you lead search strategies. The AI Search & SEO News That Matters Breaking news and insights to help you lead search strategies. The AI Search & SEO News That Matters Breaking news and insights to help you lead search strategies.In a world ruled by algorithms, SEJ brings timely, relevant information for SEOs, marketers, and entrepreneurs to optimize and grow their businesses — and careers. Copyright © 2026 Search Engine Journal. All rights reserved. Published by Alpha Brand Media. source